Idol on iTunes

February 19, 2008   0 Comments
Fox and Apple will be making the performances from American Idol Semifinalists available on iTunes on March 11th. In addition the videos which will sell for $1.99, the store will feature music track sfrom the top-24 semi-finalists for 99¢. Similar to TV-Show season passes Idol fans can pre-order performances which will automatically be downloaded when available.

iTunes will also be sponsoring streaming videos on American Idol's website, and the iPod has become their official MP3 player, and iPhone Handset. These items will show up in cheesy commercials filmed by the contestants, similar to other sponsors such as Coke, AT&T and Ford. Might be cool to see them pay homage to the silhouette ads.

To hold you all over iTunes currently has 'Exclusive Video Memorable Season 7 Audition' for free right now.

Labels: Fox, iTunes Store, TV Shows

Fox + Apple = iTunes Digital Copy

January 15, 2008   0 Comments
When Apple and 20th Century Fox inked their movie rental deal in December, they also signed a deal to include a Free iTunes Digital copies of films on their DVD's. Similar to purchasing a movie from the iTunes Store, the digital copy can been transfered to iTunes, iPhones, iPods or AppleTV.

Days before MacWorld copies of "Family Guy Presents: Blue Harvest" that were pre-ordered appeared with the first Digital Copies. When customers attempted to open these copies in iTunes, it would error stating it required iTunes 7.6 to play. This of course wasn't released until after the MacWorld Keynote.

Fox CEO Jim Gianopulos says that DVD buyers have been asking for a method to play their media on their media devices. With iTunes Digital Copy this is now possible. The process requires entering a unique number associated with the digital copy, which will imports the movie into iTunes. Its also important to not the movie will transfer only to one iTunes Library.

Labels: Fox, iTunes, iTunes Digital Copy

iTunes Movie Rentals with Fox

December 26, 2007   0 Comments
Looks like the hot ticket for 2008 will in fact be Movie Rentals through iTunes. The Financial Times reported that Apple and 20th Century Fox have inked a deal for digital movie rentals. The deal will allow for the consumer to rent a Fox DVD release from iTunes for a limited time. After the allowed time expires the movie self destructs or something mission impossible style. Earlier this month we had reported Fox and Apple working out a deal for Movie distribution through iTunes, we just didn't know it could be rental related.

Added to the deals is a rumor we've heard floating around for a while. An upgrade to AppleTV which will allows for iTunes Store browsing. We also anticipate seeing Steve's old company, Pixar's movies appearing at the same time.

We hope that after Fox has a successful test run, other movie studios will join in seeing the potential. iTunes is currently connected to millions of computers, ipods, and AppleTV's internationally, making the exposure for the studios reaching further then any other media box out there. This launch could result in leapfrogging Amazon or Netflix popularity in downloadable rental services.

Labels: Fox, iTunes Store, Movie Rentals

Fox & Apple working on Movie Deal

December 4, 2007   1 Comments
Twentieth Century Fox and Apple are working on a deal to distribute the studio's movies through iTunes. Apple has worked with studios before to distribute movies, but this time around Apple has agreed to sell movies at a higher price point. It appears $15 per title is where Fox wants to sell their titles at.

This move can be seen as a decision to stay competitive with Amazon, which already sells movies from Fox and other studios. It curious, if Apple gave into Fox's demands, why not NBC's. It sounds like they only wanted to test the market with a $3-4 per TV episode. Perhaps Steve got stubborn.

Labels: Fox, iTunes Store