Fox & Apple working on Movie Deal
December 4, 2007

Twentieth Century Fox and Apple are working on a deal to distribute the studio's movies through iTunes. Apple has worked with studios before to distribute movies, but this time around Apple has agreed to sell movies at a higher price point. It appears $15 per title is where Fox wants to sell their titles at.
This move can be seen as a decision to stay competitive with Amazon, which already sells movies from Fox and other studios. It curious, if Apple gave into Fox's demands, why not NBC's. It sounds like they only wanted to test the market with a $3-4 per TV episode. Perhaps Steve got stubborn.
Labels: Fox, iTunes Store
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